Display Advertising

Display Advertising

Online display advertising

As our range of online advertising platforms and websites grows the number of advertising opportunities in what is known as display advertising grows too. Display advertising takes three forms.

The Leaderboard

The leaderboard measures 728 x 90 pixels and runs at the top of every page across the STV sites

The MPU

An MPU measures 300 x 250 pixels and runs in the middle of all pages across the STV sites.

The Skyscraper

Skyscrapers measure 120 x 600 pixels and run on the right hand side of the majority of pages across STV.

Advertising Rates

The current advertising rates* for STV display advertising are as follows:

  • Leaderboard: £5.2 CPM
  • MPU: £8.0 CPM
  • Skyscraper: £4.8 CPM
  • Pre-Roll: £30.0 CPM

If you would like a quote for a digital campaign or to check availability please contact Andrew Morris.

*Costs may vary depending on availability at time of booking.

 

Campaign cost calculator

To calculate the cost of a campaign please use the campaign calculator below:

Ad Unit
Impressions/Views
Total Cost (£)
 

Please note, this function is for illustrative purposes only and the results do not represent an official quote. Campaigns may only be booked via a signed Insertion Order.